SMstudy® Certified Marketing Strategy Professional

A SMstudy® Certified Marketing Strategy Professional facilitates well-planned marketing strategies to satisfy the goals set by the Corporate Marketing Strategy or Business Unit/Geographic Strategies. Marketing Strategy is one of the most crucial Aspects of Sales and Marketing. A SMstudy® Certified Marketing Strategy Professional is able to define a product’s or brand’s unique value proposition, target markets, and strategies to connect with defined audiences. This professional is able to specify the overall pricing and distribution strategies of a product or brand, and outline the objectives, metrics and budgets for all marketing activities.

Successful candidates will be awarded the SMstudy® Certified Marketing Strategy Professional certification by SMstudy® after passing the exam.

Who can participate?
Anyone interested in becoming a Sales and Marketing Professional

How is exam format?

Multiple choice
100 questions
No negative marks for incorrect answers
120-minute duration
Proctored online exam

Prerequisites
There is no formal prerequisite for this certification. However, it is preferable to complete the SMstudy® Certified Marketing Strategy Fundamentals certification and study the recommended processes from the SMstudy® Guide – Marketing Strategy book before applying for the SMstudy® Certified Marketing Strategy Professional. It is also highly recommended to attend a 2-day Marketing Strategy Professional instructor led training provided by ECT AKADEMIA.

How to apply?

Fill out the Application Form and register for a training
Complete online trainings and apply for the exam
Schedule and take the 2 hour proctored exam
Upon successful completion of the exam get an online certificate and your name will be added to the SCRUMstudy™Certification Registry.

If you are unable to pass the exam, you can schedule again by paying 45 EUR