SMstudy® Certified Marketing Research Professional

SMstudy® Certified Marketing Research Professionals facilitate well-planned marketing research methods to measure factors that drive better corporate decision making and in turn more decisive marketing actions. Marketing Research can be conducted on all Aspects of Sales and Marketing. SMstudy® Certified Marketing Research Professionals test multiple marketing hypotheses to better understand consumer behavior, finalize product features, define metrics for marketing efforts and track and improve marketing activities.

Successful candidates will be awarded the SMstudy® Certified Marketing Research Professional certification by SMstudy® after passing the exam.

Who can participate?
This certification is appropriate for anyone interested in becoming a Marketing Research Professional.

How is exam format?

Multiple choice
100 questions
No negative marks for incorrect answers
120-minute duration
Proctored online exam

Prerequisites
There is no formal prerequisite for this certification. However, it is preferable to complete the SMstudy® Certified Marketing Research Fundamentals certification and study the recommended processes from the SMstudy® Guide – Marketing Research book before applying for the SMstudy® Certified Marketing Reseach Professional. It is also highly recommended to attend a 2-day Marketing Research Professional instructor led training provided by ECT AKADEMIA.

How to apply?

Fill out the Application Form and register for a training
Complete online trainings and apply for the exam
Schedule and take the 2 hour proctored exam
Upon successful completion of the exam get an online certificate and your name will be added to the SCRUMstudy™Certification Registry.

If you are unable to pass the exam, you can schedule again by paying 45 EUR